GREAT deal on boss block with forged internals!

I paid $1100 for my authentic BOSS block 6 or 7 years ago. It did come with rods, crank, rocker girdles, and rocker arms too but they were all used.
 
Eh, I don't see the reason behind doing an aftermarket block and all forged internals only to stay at 302ci. It is a really good price, though.

Why does it say:

Ford Racing Parts Direct said:
The first generation BOSS 302 block (Normally $1,650)

?

Is there a second generation of the NEW BOSS blocks now? They can't mean that this is the original 60's style block, right?