Here is an email I recently sent to FoMoCo on 09-08-06, I thought I would share the email and their reply which I received on 09-25-06:
SENT:
Questions: I currently own a 2006 Mustang GT and am interested in
purchasing a 2007 GT500. Upon speaking with several different FORD
dealerships around the country, I've discovered that ALL THE DEALERSHIPS
that have a GT500 for sale have given me a price of $59,995 or higher. I
would like to know what the official MSRP is according to FORD MOTOR
COMPANY. I am an avid contributor to many online Mustang websites and have found a large amount of potential buyers that have decided not to buy the GT500 because of the horrific price gouging that is going on by the
dealerships. Many of these people have informed me that they intend to
wait for the upcoming retro Dodge and Chevy products that are to compete
with the GT500 and are due to the hit the market in the near future. I've
always been a loyal Ford Customer, but it pains me to see dealers mark up
new vehicles $20,000 to $30,000. For the common asking price of $60,000 I
can purchase a new Z06 or Porsche Cayman S. While the GT500 is a great
move in the right direction for FORD, the upgrades to make the GT500 from
a Mustang GT can not cost the $35,000 they are asking over what I paid for
my GT. Please let me know what the MSRP is suppose to be and when you
believe that I will be able to purchase your vehicle at or near the MSRP.
Thank you for your time.
REPLY:
Thank you for contacting the Ford Motor Company Customer Relationship Center inquiring about sales of the Ford Shelby Mustang GT500.
The Sales Department of your local dealership is in the best position to advise you of vehicle pricing or availability. Ford and Lincoln-Mercury dealerships are independently owned and operated and as such, set their own prices for vehicle sales.
In addition, feedback such as yours allows us to examine our practices and policies to ensure that we meet or exceed the expectations of our customers. We have documented your feedback which will be forwarded to the respective departments and dealership involved. We regret that you have not had a favorable experience, but appreciate the time you have taken to write us.
We consider the satisfaction of our customers one of our most important objectives. If you have any other inquiries or concerns, please feel free to contact us and we will be happy to address them for you.
Sincerely,
Robert
Customer Relationship Center
Ford Motor Company
So, anyone else notice how they left out when I could plan on a purchase near MSRP?
SENT:
Questions: I currently own a 2006 Mustang GT and am interested in
purchasing a 2007 GT500. Upon speaking with several different FORD
dealerships around the country, I've discovered that ALL THE DEALERSHIPS
that have a GT500 for sale have given me a price of $59,995 or higher. I
would like to know what the official MSRP is according to FORD MOTOR
COMPANY. I am an avid contributor to many online Mustang websites and have found a large amount of potential buyers that have decided not to buy the GT500 because of the horrific price gouging that is going on by the
dealerships. Many of these people have informed me that they intend to
wait for the upcoming retro Dodge and Chevy products that are to compete
with the GT500 and are due to the hit the market in the near future. I've
always been a loyal Ford Customer, but it pains me to see dealers mark up
new vehicles $20,000 to $30,000. For the common asking price of $60,000 I
can purchase a new Z06 or Porsche Cayman S. While the GT500 is a great
move in the right direction for FORD, the upgrades to make the GT500 from
a Mustang GT can not cost the $35,000 they are asking over what I paid for
my GT. Please let me know what the MSRP is suppose to be and when you
believe that I will be able to purchase your vehicle at or near the MSRP.
Thank you for your time.
REPLY:
Thank you for contacting the Ford Motor Company Customer Relationship Center inquiring about sales of the Ford Shelby Mustang GT500.
The Sales Department of your local dealership is in the best position to advise you of vehicle pricing or availability. Ford and Lincoln-Mercury dealerships are independently owned and operated and as such, set their own prices for vehicle sales.
In addition, feedback such as yours allows us to examine our practices and policies to ensure that we meet or exceed the expectations of our customers. We have documented your feedback which will be forwarded to the respective departments and dealership involved. We regret that you have not had a favorable experience, but appreciate the time you have taken to write us.
We consider the satisfaction of our customers one of our most important objectives. If you have any other inquiries or concerns, please feel free to contact us and we will be happy to address them for you.
Sincerely,
Robert
Customer Relationship Center
Ford Motor Company
So, anyone else notice how they left out when I could plan on a purchase near MSRP?