duration is in degress (out of 360) for how long the cam keeps the valves open, lift is cam lift X roller rocker ratio and gives you how long you valves are open in inches. If you want a streetable cam, you want a lower duration to have good torque at the bottom end, if you want a track cam then you want a long duration/lift (but idle quality will definitely suffer. When you get a cam with a high rpm range, you have no bottom-end power and all your engine's power is in the high rpm range. Always match you cam to you intake/exhaust setup ect, ect.........